What's driving the Melbourne real estate investment market?

Population growth fuels demand across property sectors, creating attractive opportunities in the Victorian capital

June 07, 2024

With remarkable population expansion powering real estate demand across sectors, Melbourne stands out as an attractive investment destination across asset classes. But before you invest, you need to truly understand what's driving the Victorian capital to guide your decisions.

We've gathered the need-to-know insights across build-to-rent, office, industrial and retail that will give you a crash course in the trends shaping the Melbourne metro.

Here are some highlights:
  • Melbourne leads the nation's fledgling build-to-rent market with 58% of the pipeline, creating opportunities for private investors to capitalise on extremely tight rental conditions

  • Despite headlines, strong office demand persists from small-to-medium businesses pursuing high-quality, amenity-rich spaces, catalysing value-add opportunities

  • The industrial market remains exceptionally tight with below 2% vacancy, due to the proliferation of e-commerce, unlocking opportunistic and core-plus investment plays

  • Proactive retail owners investing in upgrades have cut vacancy from 7.4% to 4.9% as consumer spending powers a robust recovery

When it comes to your investments, it’s personal. You aren’t just putting your money into an apartment building or a warehouse. It’s a legacy — for you, your business, your loved ones and your future generations. Partner with JLL to find new investment properties to expand your portfolio.

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